Eileen R. Hoff a Respected Executive Design Leader, Lead Product Designer and Design Strategist.
Eileen takes the helm in guiding companies to unlock the strategic value of design. With her expertise, she offers both visionary thought leadership and effective execution, empowering businesses to excel in both performance and revenue goals.
my services
Service Offerings
Elevate your product design and innovation with our three powerful offerings: User-Centered Product Innovation, Design Thinking, and Design Operations. Achieve outstanding user experiences, foster innovation, and optimize design processes for exceptional results.
Product Design
- Transform your product design process:
Create exceptional user experiences that drive measurable results. - User-Centered Innovation service:
Offers a comprehensive approach to product design. - Critical components covered:
From business requirements to successful global product development. - Utilize workshops, expert guidance, and proven strategies:
Ensure your product meets user needs. - Deliver substantial return on investment (ROI): Leverage tools and techniques for maximum profitability.
Design Thinking
- Enhance innovation and problem-solving capabilities: Improve your organization’s creative and collaborative processes.
- Design Thinking Program and Workshop Facilitation service: Unlock creativity and drive impactful solutions across your organization.
- Comprehensive program: Tailored to your specific needs.
- Engaging workshops: Tackle new product vision, internal, external, and interdepartmental challenges effectively.
Design Operations
Design Operations Service: Dedicated to optimizing the essential role of design operations.
- Specialization: Building, managing, and leading scalable design operations.
- End-to-end support: Providing support for crafting exceptional user experiences.
Service Offering Aims:
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- Streamline design workflows: Enhance collaboration and improve the overall efficiency and effectiveness of design processes.
- DesignOps Service Offering: Devised to help organizations establish and optimize their DesignOps capabilities.
- Outcome: Deliver exceptional design outcomes.
Years of Experience in UX Software Design
Years In Design Management
Experience
- Fin Tech / Publishing / File-sharing & Collaboration
- Product Life Cycle Mgmt. / IOT / B2B / B2C
- Desktop/Mobile (cloud/client) / AR
- Certified Scrum Master and Product Owner
I specialize in building design practices…
- Developing 4 Distinct Practices within Design
- Establishing Organizations from Scratch
- Partnering with Engineering in Agile Environments
- Deep partnerships w/ Product and Marketing
What I bring to the table…
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High proficiency in Operations, Culture, Empathy, Transparency, and Prioritization Working Across a Portfolio of Products
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Uniquely Positioned to Work Inside of Enterprise Environments
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Specialize in Improving the Internal Operations Inside of Organizations
Featured Work
Case Study 1
Systematic Innovation: Crafting a Design System
This B2B product, which enables users to build their own apps alongside the PLM platform products, needed a more engaging product experience, greater flexibility to make it more accessible for a wider range of users to create their own SaaS products. This effort necessitated the creation of a design system that would allow simple plug and play componentry that could be adopted across all product offerings.
Other Projects
View All Projects
Check out my other projects.
Testimonials
“I hired Eileen to help us define and build a User Experience practice at Intralinks, and it was a great move. Eileen has great design sensibilities and a passion for users, but that’s not all. She’s meticulous about detail and extremely organized. From process definition and implementation to project management, Eileen is all about execution. “.
It’s hard to believe that I asked her to simultaneously to build up a team and rollout new process, all while managing a ground-up redesign of one of our flagship enterprise products. If you’re looking for someone who knows her stuff and earns the respect and trust of her team, I highly recommend Eileen for yours”.
“If you want to get a job done Eileen is your person. With great understanding of all aspects of user experience- information architecture, business considerations, interactive and visual design, human factors and web technologies Eileen is able to drive projects from beginning to end. Also Eileen possesses great people skills that allow her to manage people, teams, or interact with senior clients. her versatility makes her a great person to have on a UX team; she can dive into detail or work at the big picture level- whichever is needed”.